Making the Twitter bird more "human"

twitter bird PascuzzoThere's an interesting interview with local designer Phil Pascuzzo at design:related about his work on the now ubiquitous Twitter logo and his ongoing relationship with the company. A snip:

[Twitter co-founder] Biz [Stone] had sent over the bird mark that he designed, which Twitter was using at the time. I think he said something to the effect of "can you redesign this logo and add some Phil-style." Being a Twitter newbie, I did some research and asked friends that used this communication tool so that I had a better idea of what the product was. Giving the mark more life and vibrance really made sense at this point. Like most projects, I began by doodling in my lined notebook and quickly came up with something I liked. From there I worked in Illustrator to execute the mark in a polished way.

There's a lot more in the interview, which also includes some great design eye candy.

The site for Phil's studio -- Pepco -- has a bunch of examples of his work, including many of the book covers he's designed.

And check it out: Phil's also the drummer for Scientific Maps.

[via @id29]

Earlier on AOA:
+ A little bird told us
+ The book on Phil Pascuzzo

Comments

Awesome, can't wait to read it. Thank you for posting this.

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