Downtown Troy looks for Refreshment

Troy empty sidewalkThe Troy Downtown Collaborative is in the running for a $250,000 Pepsi Refresh grant. As of Thursday, the org was ranked #8 in the voting (the top two finishers get grants).

The Troy BID wants to "revitalize the economy of historic Troy NY by engaging students." What the org says it will do with the money:

* A business development plan to bring at least 10 new businesses Downtown in a year, either owned by a local college grad or specifically catering to the needs of our student population.
* A support system, business plan assistance and training, collaborative advertising and reduced price commercial rents, to ensure the long term success of new entrepreneurs.
* Streetscape improvements, including kiosks, improved directional signage and security equipment.
* Creation of special events and marketing collateral specifically designed to attract thousands of students to downtown to patronize our small businesses, doubling the local client base.

The voting ends January 31.

Comments

This is awesome! 3 days ago, it was in 12th place, so all of the votes are making a difference!

Just what Troy needs, a bunch of new dive bars and craptastic fast food. What else do students want or need?

Another local idea in the running: smoke detectors/batteries for everyone in Fort Edward - location where six children perished in a fire last summer. Started by a friend of one of the children who died. I have no connection other than thinking this is a wonderful idea.

http://www.refresheverything.com/hopefortedward

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