A good local graphic designer?

generic image editing application windowSean emails:

A business acquaintance of mine is looking to redesign some logos for their (2) apartment complexes and I was wondering if anyone from your community might be able to recommend someone they've used that has done good work and is local.

There are a lot of designers out there, and if you know of a local one who could be a good fit for this project, by all means please mention that person (bonus points for why you're recommending that person).

But because there are a lot of design options, it can be hard to sort through them. So, got some advice on what to look for in a good designer or design firm? We'd love to hear about that, too.

Comments

Shannon Rose in Saratoga Springs does some great work.

My former co-worker does some great graphic design work, especially with logos/branding! You can view his portfolio at www.andrewsober.com.

He recently took a job outside of Albany, but is a Saint Rose graphic design graduate and still does freelance work for us.

I'd like to nominate my own company, Remote Art Department, for this type of work. I have been a graphic design freelancer since 2001 and I have a complete portfolio located at http://www.mdelfs.com. I also have some real estate logo work in there that may be close to what you are seeking. Please feel free to contact me anytime at mdelfs(at)gmail.com. Thank you!

Curtis Canham at CSA Creative Studio.

http://www.csacreativestudio.com/

Check out Erin Rupnick Designs - http://www.erinrupnickdesigns.com. She specializes in company branding and can design everything that you would need to give your business a consistent look and feel.

http://james-gross.org/Blog/media-arts-studio/

I provide complete corporate identity packages.

I have worked with Brucie Rosch on several projects and have always been super impressed. She's very easy to work with.

http://www.brucierosch.com/

Some things to consider when choosing a graphic designer:

• A strong portfolio. The imagery should be memorable as well as appropriate for each project. For example, an ad directed at senior citizens should not include very small type.

• A strong sense of marketing. Pretty images are a dime a dozen. The designer should be able to clearly articulate the goal of each piece and how it reached its audience. Good design communicates and motivates; it does not merely decorate. Designers should be able to tell you how their work translated into higher sales figures, greater attendance at clients’ events, or some other concrete result of their work.

• Excellent business skills. A good designer stays on top of all the details of your project and makes the best use of your time and money.

• Formal education in graphic design, not just software skills. Graphic design is an art and craft with foundational principles that have a direct impact on the effectiveness of printed communication. A designer’s software skills have little impact on their ability to translate your brand.

• Personable and professional demeanor. Since you choose whom you’ll work with, hire someone you’ll enjoy partnering with and who provides professional service.

While it can be helpful if a designer has experience with the particular product you envision, it is not always necessary. Good design skills can transcend most media and good designers will tell you up-front if they aren't right for the job.

Check out his branding portfolio

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