Death Wish won a contest run by Intuit QuickBooks for the 30-second spot. The coffee brand finished first in a series of public votes. In addition to the ad time, Quickbooks also covered the cost of developing and producing the commercial.
The ad is embedded above.
Death Wish touts itself as "the world's strongest coffee ... created by using the strongest combination of beans and a perfect roasting process." It's available at Saratoga Coffee Traders in downtown Saratoga Springs (of course), as well as the Markets 32 in Clifton Park and Wilton, and online.
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