It's official: ShopRite's setting up in Niskayuna

shoprite exteriorThe long-rumored re-entry of ShopRite into the Capital Region supermarket pool became official today. Schenectady County officials announced the chain will be setting up at St. James Square in Niskayuna. From the press release:

In addition to a broad array of groceries and fresh produce, the store will have the services that ShopRite customers have come to expect including: a fresh bake shop; fresh meats; fresh seafood; full-service floral department; and pharmacy, as well as a broad selection of ethnic foods and natural and organic products in every department. The store will also offer a wide array of prepared foods including freshly made brick oven Pizza, Gourmet Coffee Bars, fresh salad and Mediterranean Olive bars and a selection of Japanese and Chinese specialties for dining in or taking out, as well as a fresh-made sushi bar.

In other words, it's pretty much like any other modern supermarket. One thing a little different: "ShopRite from Home," a service that lets you select groceries online and then have them delivered or be ready for pick-up.

The release says the chain plans to have the store open by the fall of this year. The TU has reported that ShopRite is also eyeing locations in Albany and Slingerlands.

ShopRite ranked #22 in Consumer Reports' 2009 survey of supermarket chains, right behind Hannaford. Price Chopper was #27 -- though all three chains had roughly the same score.

We recently had the chance to cruise through a ShopRite in New Jersey. It was... well... a supermarket, nothing really to get excited about. People here at AOA seemed to have pretty much same take when we asked about ShopRite a few months ago. But it's another competitor for the market, and that's rarely a bad thing for shoppers.

One more thing: for all the people pining for a Wegmans -- it would seem that adding yet another full-scale chain to this market wouldn't exactly make the Capital Region a more attractive place for the W.

Earlier on AOA:
+ ShopRite for the Capital Region?
+ Supermarket Week 2011

Find It

ShopRite at St. James Square
2341 Nott St E
Niskayuna, NY 12309

Comments

OHMYGOSHOHMYGOSHOHMYGOSH!

I just spazzed out HARD! I'm so freaking exciiited!

Being from Jersey, I'm ridiculously pleased.

They deliver. And they're walking distance. I am so very blissfully happy. Here's hoping...

Do we think they'll put the Nisky Coop out of business or just force them to start carrying items at reasonable prices?

Let's hope they double coupons..

Oh, I will SO make use of that delivery/pickup at your car service when they open!

Bring on the can can commercials!

The city where Wegmans is opening their next location (Frederick, Maryland) is a city where SIX supermarket chains have stores within the city limits already though one is pulling out. The area of Massachusetts they're entering has five within a 10-mile drive of the site including Price Chopper and Hannaford. They'll fill in the Capital District hole when they realize that trucking so many things 200+ miles nonstop takes its toll.

ShopRite (re)entering the Capital District is a win-win for all involved because as average as it is, anything to keep Price Chopper on their toes is a good thing since they've rested on their laurels for far too long.

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